Education News

Schools Use Social Media To Engage Parents

Schools Use Social Media To Engage Parents

Connecting with parents with digital technology is fast-becoming a preferred communication tool for many.

While not all parents may have access to digital technology, several large school districts across the nation are finding the cost-effective medium a tool of choice because of the variety of resources available, including text, Twitter, Facebook, Tumblr and YouTube.

“Digital learning levels the playing field among parents in a pretty profound way,” said Elisabeth Stock, the chief executive officer and co-founder of CFY, or Computers for Youth, a New York City-based nonprofit that works with low-income communities and schools to improve digital literacy.

Programs that offer low-income families access to computers and training gives students access to online content and increases social media training and education to parents. Additionally, school districts are investing in text-subscription systems to engage parents in school activities and news.

How is social media being used at your school?

Read the entire story at Education Week.

Photo Courtesy: —Michael Stravato for Education Week
Maria Garcia, 40, a parent in the Houston Independent School District, uses technology and other resources for a class for parents at a Parent Super Center in Sam Houston High School. The center is one of five in the district that offer parents access to digital-literacy classes and other learning opportunities.